I’m Willow, a marketing mentor & strategist who helps coaches, consultants, and creatives show up consistently, communicate their ideas clearly, and build relationships that lead to clients… without forcing your into cookie-cutter formulas you’ll never stick with.
If your content feels overwhelming, inconsistent, or disconnected from what you want to be known for, I can help you find a rhythm that feels like you; one that’s steady, authentic, and supportive of your bigger business goals.
Each session, there’s a new business, or creativity-related topic and an opportunity to connect with our international entrepreneur community from around the world.
My background in social work and documentary photography taught me to notice people: their rhythms, their stories, the ways they naturally express themselves.
A marketing plan only works if it honors who you are.
The bold, extroverted coach needs a different strategy than the thoughtful, introverted consultant. The person who loves video won’t thrive with the same approach as someone who thinks best in writing.
I don’t hand you a template and wish you luck. We find YOUR way, the one that fits your personality, your schedule, and how you naturally communicate.
Marketing that burns you out is just self-sabotage. And the whole reason you own your business is to do things on your own sustainable terms. Together, we’ll build a more human marketing plan.
Instead, you need:
Clarity on which ideas will actually help you sell your offers
(Not just random posts that get likes but no clients)
A way to finish your content and post consistently
(Without it taking over your life)
Confidence that what you’re saying sounds like YOU
(Not like every other ‘corporate-y’ business account)
That’s what we create together, whether through coaching, strategy, or done-for-you content support, so you can focus on running your business.
Clarity, confidence, and content you can publish today.
In 90 minutes, we’ll sift through your ideas, choose the ones that actually support your offers, and turn them into 1–2 finished pieces you can use immediately. You’ll leave with clear next steps, repurposing ideas, and content that’s ready to go; no more circling drafts for days.
This is the session you book when you’re stuck and need momentum now.
Strategic, sustainable marketing support and a collaborative thinking partner to help you stay visible, confident, and consistent.
We meet twice a month for focused coaching, and twice for coworking sessions (optional) to help you implement your plans. You bring what’s on your mind, and together we turn it into clear content ideas, simple relationship-building plans, and a sustainable marketing approach that doesn’t rely on constant posting or guesswork.
One month to rebuild your entire content foundation.
In this deep-dive strategy intensive, we clarify your core message, define your content pillars, and map out a 3 – month plan that aligns with your offers and the audience you want to attract. You’ll leave with a strategic blueprint and the confidence to show up with consistency and authority.
Perfect if you need long-term direction, not just help with a single piece of content.
High-quality, done-for-you content that amplifies your message.
Bring a big archive or start from zero; I help you create the blogs, emails, and social posts that express your voice and support your long-term strategy. All content ties back to your goals, so you’re not just “posting to post.”
“She knows social media inside and out, but she’s also creative. Her creativity adds deep value to her social media work.”
-Christy S., money coach
“I’m so excited because when I checked my analytics, the content that I’ve been putting out on LinkedIn, thanks to this experience, has gone up by 300% in interactions and responses!”
-Traci M., English teacher and mindfulness coach
You're a coach, consultant, or creative
You have plenty of ideas, but struggle to turn them into content
You want marketing to feel human and sustainable
You’re looking for clarity and a real plan, not another guru's formula
You'd rather build real relationships than just chase vanity metrics
In 90 minutes, we’ll turn your ideas into ready-to-post content plus a simple repurposing plan you can start using right away.
But, if you’re thinking, “C’mon, Willow, at least let me get to know you first,” you can read my story here.